Schools, online courses, and training programs
Property sales and rentals - local targeting is crucial
| Metric | Education | Real Estate | Difference |
|---|---|---|---|
| Cost Per Acquisition | $72.00 | $55.00 | +$17.00 (+31%) |
| Cost Per Thousand Impressions | $12.00 | $10.00 | +$2.00 (+20%) |
| Cost Per Click | $2.40 | $2.00 | +$0.40 (+20%) |
| Conversion Rate | 3.39% | 2.47% | +0.92% |
| Competitiveness | high | medium | — |