Performance analysis and cost benchmarks for 2026
Streaming Audio is not among the top recommended platforms for Education.
Spotify, Pandora, and other audio streaming platforms
Schools, online courses, and training programs
| Metric | Streaming Audio | Education Average | Assessment |
|---|---|---|---|
| Cost Per Thousand (CPM) | $18.00 | $12.00 | Above Average |
| Pricing Tier | medium | high competition | — |
Facebook and Instagram advertising - highly targetable social ads
Search advertising on Google - pay per click on search results
Video advertising on YouTube - skippable and non-skippable